Canary Islands emphasizes its average summer temperature of 26 degrees Celsius to attract tourists.

Canary Islands Tourism has launched a new campaign highlighting the archipelago’s mild and stable climate throughout the summer season. The promotional campaign, “Summer at its Best,” aims to reinforce the archipelago’s position as an ideal summer holiday destination thanks, among other attributes, to an average temperature of 26 degrees Celsius, free from the extreme heat waves that affect other destinations during this time. The campaign highlights the Canary Islands’ competitive advantages for domestic travelers, emphasizing the opportunity to enjoy beaches, natural spaces, outdoor activities, and wellness experiences in a comfortable climate. In this context, the Canary Islands archipelago emerges as a destination that combines pleasant weather, safety, diverse experiences, and high-quality tourism.